Colorful Anti-Fade Shampoo for Long-Lasting Color Vibrancy - BenefitsFree of SLS/SLES sulfates**Color vibrancy lasts up to 8 weeks***SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate*Tested with permanent and semi-permanent hair color; when washing hair 2-3 times a week using Colorful ShampooProvides UV protection for longer-lasting color***Increases shine, manageability and strength*******When using Colorful Glow Beyond Anti-Fade Serum****Against combing breakage on damaged hair - Colorful Anti-Fade Shampoo for Long-Lasting Color Vibrancy