Invigo Blonde Recharge Cool Blonde Purple Shampoo - BenefitsApply to wet hair and latherUse with our Cool Blonde Shampoo for maximum effectLeave for 3-5 minutes, then rinse thoroughlyThis purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touchFor cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes - Invigo Blonde Recharge Cool Blonde Purple Shampoo